Your stage name might not actually belong to you. What every artist should check before festival season

Your artist or band name isn’t just a label—it’s an asset.

It represents your reputation and your story, and it’s how your fans identify you: that’s why people choose you, and that’s how they recognize you.

The Key Concept to Understand

In France, a trademark is not acquired through use, but through registration.

The first person to file becomes the owner.

You may have been using your name on stage for years: as long as it isn’t registered, it doesn’t belong to you as a trademark.

Article L.712-1 of the Intellectual Property Code

No deposit required

A third party (a record label, a former manager, someone with the same name, or a squatter) may register your name before you do.

The result: he’s the one who decides who can use it.
You risk losing control over your own identity, just when your partnerships and contracts depend on it.

How to Protect Yourself

Registering a name with the INPI for concert, festival, and live performance services…

If you also make a living from streaming and merchandising, other categories are possible.

Already well-known without having filed a trademark?

All is not lost: a well-known artist can object to an application (within two months) or have a registration filed in bad faith revoked.

But it’s time-consuming, expensive, and uncertain.

It’s better to file a claim now than to fight it later.

2 Things to Keep in Mind Before the Tour

  1. Check to see if the name is available.
  2. Place it in the appropriate classrooms.

You should protect your stage name before you go on stage.

Are you launching a project, a band, or a festival?

Legimark can protect your name—let’s talk about it.

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